Machine
Readability
Intelligence
Audit how leading generative AI models portray your brand, company, executives, issues or sector—and design earned and owned strategies to influence how machines represent you.
Let’s Talk Audit how leading generative AI models portray your brand, company, executives, issues or sector—and design earned and owned strategies to influence how machines represent you.
See how AI really sees you
Generative AI models now shape billions of searches, conversations and creative outputs—yet most organizations have little insight into how they’re portrayed. Our proprietary MRI audit surfaces your machine-visible footprint across model outputs and provides clear, strategic guidance to reshape it.
Shaping the story machines repeat
Powered by Machine Readability Intelligence, we design bespoke earned, owned, technical and UX interventions to recalibrate how your brand appears in AI-generated content. MRI makes your machine reputation visible—and actionable—before automated systems define it for you.
Global Technology Manufacturer
Organizational empowerment through Gen AI
I/O defined comprehensive Gen AI adoption strategies to accelerate broad-scale adoption.
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Star in your own AI adventure
A world technology first, using AI to place the audience in the ad and grow fame for Qatar Airways.
View project Sovereign Wealth Fund
AI powered message testing
I/O helped a leading sovereign wealth fund manage risk, through rapid AI-enabled messaging for high-stakes scenarios.
View projectExplore more success stories from Weber Shandwick
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Patrick Chaupham Global Lead, I/O Consulting 
Michael Connery Global AI Acceleration Lead 
James Robertson AI Acceleration Lead, EMEA Get in touch
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