Earned Media &
Influencer
Integrations

Custom paid media strategies that amplify earned and influencer content—driving smarter audience segmentation, brand protection and competitive edge.
Let’s Talk
Custom paid media strategies that amplify earned and influencer content—driving smarter audience segmentation, brand protection and competitive edge.
Earned Media & Influencer Integrations first presentation image
Earned Media & Influencer Integrations second presentation image

Seamless Integration, Maximum Impact. text

We bridge the gap between paid and earned by turning top-performing content into scalable assets. From influencer partnerships to organic press, we identify what resonates—and boost it in real time to the right audiences, on the right platforms.

Data-driven influence with brand safety built in

Our approach uses advanced targeting and sentiment analysis to amplify the right voices while protecting brand reputation. Every investment is informed by performance insights, ensuring your message lands—and lasts.
Data-driven influence with brand safety built in
Sustained engagement through long-tail influence

Sustained engagement through long-tail influence

Beyond immediate campaign gains, we focus on fostering enduring influence by cultivating relationships with niche communities and micro-influencers. By activating authentic voices within communities, we ensure your brand becomes part of ongoing dialogue rather than a fleeting trend. This long-tail strategy not only maintains relevance but also drives continuous engagement long after the initial campaign concludes.

Featured work

Featured work

Featured work text

HealthCare.gov

A brand-building moment

Omnichannel media campaign links Americans to affordable health plans, nearly halving the uninsured population with successive enrollment pushes.

View project

Explore more success stories from Weber Shandwick

Browse

Ready to help

Whether you’re at the starting line or well down the track, our no-nonsense team is ready to help.

Saakshi Monga picture Saakshi Monga Global Performance Marketing & Measurement Lead
Allison Giacomini picture Allison Giacomini Head of Performance Marketing
Kit Bienias picture Kit Bienias SVP Paid Media

Get in touch

Want to chat with us about your next project?
Fill in the contact form below.

Thank you

Keep an eye on your email. We’ll be in touch soon.

What is your name?

Invalid form value

Thanks, and your email?

Invalid form value

Thanks, and your company?

Invalid form value

And finally, please tell about your project.

Invalid form value